Some company owners in Davao and in some other places, whether they run large or small businesses, believe that having a Facebook business page is enough. Even yet, there is no question that Facebook can be a very efficient and effective marketing tool for a diverse range of corporate. The process of setting up a business page on Facebook takes just a few minutes, or perhaps a blink of an eye– you simply upload a picture to the page, make a few posts, share some content, and encourage people to “like” and “share” your Facebook page. That is the easiest part of the process.
However, having a Facebook business page is not enough. Possessing a Facebook page does not automatically imply that your business is effectively using it as a marketing platform. One of the key reasons for Facebook’s inadequacies is that, as the owner, they have the option to modify the designs, layouts, and, most crucially, regulations at any moment, which may have a detrimental effect on your company’s exposure and brand awareness. Facebook is not the only social media platform to consider. Due to the fact that you do not have administrative authority over the Page, there is nothing you can do to prevent Facebook from making these changes.
Your business needs a website. Why? Having an effective, strong, and useful online presence, particularly a website, might be the difference between making more money and not earning any. One of the primary reasons you should have a website for your company, rather than simply a Facebook page, is to boost your organization’s reputation and credibility. There is a significant possibility that several businesses provide a service similar to yours. One way to differentiate yourself from the competition is to create a graphically appealing website that also gives high-quality information to your clients. Additionally, one of the most core activities you can do is expose your brand to prospective customers.